Fitzmaurice Performance’s new name and logo better defines service offerings

 Ellisville, MO (3-2-06) – Premiere Fitness & Premiere Sports Performance, a five year old personal and athletic performance training facility located in West St. Louis County, MO, today announced that the company has changed its name to “Fitzmaurice Performance” in order to unite into one company under the Fitzmaurice Performance brand name. The company has also hired two new training professionals, Tony Grana and Stacey Flower, growing their staff to 8. In addition, they’ve unveiled a new logo emphasizing them as a leader in the field of human performance.

Brian Fitzmaurice and Shawn Fitzmaurice, co-owners of Fitzmaurice Performance, believe that in order to optimize one’s performance potential, their staff must continuously educate individuals on proper physical training, nutrition and recovery to ensure their clients’ progress and overall success. They say the new name change represents all of the exciting changes within their facility and within the company.